Content Audit Tool for Pages You Already Published

Paste one URL into the analyzer above to see the audit for that page. For a whole site, import the sitemap and the same six checks run on every URL, sorted by traffic at stake.

Most software sold as a content audit tool does one of three jobs: it crawls and inventories pages, it grades a draft against keywords, or it flags pages whose traffic dropped. Few do the part that takes the hours, which is working out what each declining page is missing compared with the pages that beat it. The table shows where each common option stops.

If your library is small enough to review by hand, the content audit template gives you the exact columns and the keep, refresh, consolidate, or prune rule. Past a few hundred URLs, the manual diff is what the software is for.

Most audit tools grade a page in a vacuum: keyword density here, word count there. But rankings are relative. A 1,400-word page can be the best result for one query and hopeless for another; only the live SERP knows. That is why every Reoptimize audit starts by fetching what currently ranks for your target keyword and diffing your page against it. The output is not a grade, it is a work order: the specific gaps between your page and the pages beating it, ranked by expected impact. Run one page through the demo on the homepage, or audit your whole library and let the content decay checker sort the queue by traffic at stake.

The libraries that need audit software rather than a spreadsheet share one profile: hundreds of pages, several authors, and a traffic line that slid without anyone touching the content. On a SaaS site the decay usually hides in comparison pages, integration pages, and help articles that were accurate at launch and are now two product versions behind. On a publisher site it hides in evergreen guides that competitors refreshed last quarter. Reoptimize runs the same six checks across all of them on a schedule, so the audit is a standing report rather than a project someone has to re-run, and the decay ranking puts the pages with the most recoverable traffic first. Team setups for both cases are on the SaaS and publisher pages.

An audit that ends in a score is a dashboard; an audit that ends in edits is a tool. Each finding in Reoptimize is written as a before and after suggestion: the current title struck through, the proposed one written in; the missing subtopics listed with estimated word counts; the internal links named source page by source page. Writers execute straight from the plan, and agencies export it as a brief. For pages that turn out to be decayed rather than merely under-optimized, the plan flows into a full content refresh.

Published agency rate guides put a one-time content audit between roughly $300 and $1,500, and per-page optimization between $150 and $500 a page once the audit is done. For a 500-page library that is a five-figure project, repeated whenever the traffic line slips again. Reoptimize audits 1,000 pages continuously for $149 a month billed yearly and writes the per-page fixes as part of the plan; the writing still costs what your writers or agency charge, but the diagnosis stops being billed by the hour. The full breakdown of what agencies include and when they are worth it is on the content optimization services page, and plan limits are on the pricing page.