Content refresh tool
Turn a stale page into a concrete refresh plan in minutes.
Solutions
One page per job to be done
Content Optimization Guides and Solutions
Each page below covers one job: finding the posts that are slipping, planning the rewrite, and getting the traffic back. Start with the one closest to the work in front of you.
Content decay checker
Find which of your pages are quietly losing rankings, and how much traffic is at stake.
Update old blog posts
The exact checklist for updating old posts, prioritized by traffic at stake.
Content audit tool
Score any published page against the pages that currently outrank it.
For agencies
Client workspaces, exportable briefs, and reports that renew retainers.
Recover lost traffic
Diagnose why traffic dropped and fix the pages with the most to recover.
Clearscope alternative
Clearscope is great for drafts; here is what to use when the library is the problem.
Surfer SEO alternative
Surfer centers on writing new articles; Reoptimize maintains the ones you have.
On page SEO analysis
Score any published page on title, headings, entities, links, and schema.
Content gap analysis tool
See exactly which subtopics and entities the pages beating you cover.
MarketMuse alternative
Where MarketMuse fits, where it does not, and what changed after Siteimprove.
MarketMuse pricing
What each MarketMuse plan includes, its last listed price, and when a cheaper tool fits.
Frase pricing
Every Frase plan, its limits and overage rates, and what a year really costs.
Conductor pricing
Conductor plan limits, what contracts really cost, and when a published-price tool fits.
Profound pricing
What Profound costs now that brand plans are quote-only, and what the published-price options include.
Writesonic pricing
What each Writesonic plan costs per month and per year, what the limits cover, and when a narrower tool fits.
Siteimprove pricing
What Siteimprove costs by page count and module, and what a content team pays when it only needs the SEO part.
Content optimization services
What agencies charge per page, and the software that writes the same plan.
Content optimization tools
Six content optimizers, what each is actually for, and current pricing.
Frase alternative
Where Frase fits, where it does not, and current pricing for both.
Scalenut alternative
Where Scalenut fits, where a refresh tool fits better, and what each costs.
Semrush Content Audit alternative
What Semrush Content Audit did, what Semrush offers now, and the tools that replace it.
Rankability alternative
Where Rankability fits, which tools replace each part of it, and what they cost.
AirOps alternative
Where AirOps fits, which tools replace each part of it, and what they cost.
Writesonic alternative
Where Writesonic fits, which tools replace each part of it, and what they cost.
Search Atlas alternative
Where Search Atlas fits, where a refresh tool fits better, and what each costs.
Moz alternative
What Moz Pro does well, where a refresh tool does more, and what each one costs.
Conductor alternative
Which tool replaces which part of Conductor, and what each one costs per year.
BrightEdge alternative
Who replaces BrightEdge for which job, and what each option costs per year.
SE Ranking alternative
What SE Ranking does well, where a refresh tool does more, and what each costs.
Frase review
What Frase does well, where the plan caps bite, and who it fits.
Surfer SEO review
What Surfer does well, what it costs, and where the page caps bite.
Content audit template
The spreadsheet columns, the checklist, and the decision for each page.
For SaaS
Recover the SaaS pages that ranked, converted, and quietly slipped.
For ecommerce
Recover the category and blog pages that ranked, converted, and slipped.
For publishers
Turn a deep archive into a ranked refresh queue instead of dead weight.
Put it to work
Check one of your own pages
Paste a URL and a target keyword into the analyzer and watch the markup pass land: score, gaps, and the fixes that matter first.